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Thursday, May 7, 2020 | History

2 edition of multiple-product sales force allocation model found in the catalog.

multiple-product sales force allocation model

David B. Montgomery

multiple-product sales force allocation model

by David B. Montgomery

  • 291 Want to read
  • 13 Currently reading

Published by Marketing Science Institute .
Written in English


Edition Notes

Reprinted from Management Science Vol.18. No.4. 1971.

Statement[by] D.B. Montgomery, A.J. Silk and C.E. Zaragoza.
ContributionsSilk, Alvin J., Zaragoza, Carlos E.
The Physical Object
Pagination21p.
Number of Pages21
ID Numbers
Open LibraryOL13692300M

  When budget cuts are forced on sales and marketing teams, everyone fears the sales force being cut. This is for good reason – they are the front line of the engine driving revenue. It . Product Costing for Standard Costing. To remain competitive in a changing business environment and to reduce the costs that are passed along to the consumer, companies must be aware of all .

We're upgrading the ACM DL, and would like your input. Please sign up to review new features, functionality and page by: I am sales guy and this would be huge. Being able to submit a forecast on all product families as an aggregate would make me use the function more often. I dont't care about the prodcut families as .

The curvilinear and conditional effects of product line breadth on salesperson performance, role stress, and job satisfaction Jeff S. Johnson & Ravipreet S. Sohi Received: 23 December /Accepted: 8 .   The Break Even Analysis is a handy tool to decide if a company should or should not start producing and selling a product. In addition, you can calculate the Break Even Point (BEP), also /5(23).


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Multiple-product sales force allocation model by David B. Montgomery Download PDF EPUB FB2

Excerpt from A Multiple-Product Sales Force Allocation Model Most Of the management science research reported to date on problems Of personal selling has been concerned with some type Of sales effort Cited by: The model is presented in the context of an ethical drug manufacturer’s multiple-product sales force allocation problem.

Discover the world's research 17+ million members. An incremental search procedure is employed to find an allocation of the sales force's time to the various products and over several timer periods which is "best" in terms of total contribution to company.

An incremental search procedure is employed to find an allocation of the sales force’s time to the various products and over several time periods which is “best” in terms of total contribution to company profits.

Cited by: workingpaper choolofmanagement amultiple-productsalesforceallocationmodel 6 by mery,and za march, Buy A Multiple-Product Sales Force Allocation Model by David B Montgomery online at Alibris.

We have new and used copies available, in 2 editions - starting at $ Shop now. An incremental search procedure is employed to find an allocation of the sales force's time to the various products and over several time periods which is “best” in terms of total contribution to company profits.

Cited by: Citation. MONTGOMERY, David B.; Silk, A.J.; and Zaragoza, C. A Multiple Product Sales Force Allocation Model. Entscheidungshilfen Im by: An incremental search procedure is employed to find an allocation of the sales force's time to the various products and over several time periods which is "best" in terms of total contribution to company.

Answers is the place to go to get the answers you need and to ask the questions you want. Brand choice 'A multiple-product sales force allocation model' -- subject(s): Accessible book, Sales. A 'read' is counted each time someone views a publication summary (such as the title, abstract, and list of authors), clicks on a figure, or views or downloads the full-text.

Asked in Sales and Customer Service, Marketing Advertising and Sales Which is the best text book on brand management. I suggest Strategic Brand Management, 3rd Edition by Kevin Keller. A multiple-product sales force allocation model / 5 Effect of advertisement size on the relationship between product usage and advertising exposure 3 / 5 Small group theory and marketing research 4 / 54/5(2).

The Traveling Salesman Problem: A Survey.- A Multiple-Product Sales Force Allocation Model.- CALLPLAN: An Interactive Salesman's Call Planning System.- 8.

Marketing Mix Models. David B. Montgomery is the Sebastian S. Kresge Professor of Marketing - Emeritus, Dean - Emeritus and Consultant/Visiting Professor of Marketing and Management at Singapore Management University. Although the nonfiction book should be full of definite facts, the author can add some emotions to make this memoir or chronic and not so bored.

It is a perfect literature for studying. A Multiple Product. Personal selling is a critical marketing instrument for acquiring and retaining customers in many industries, e.g., industrial products, financial and business services, medical and health services Cited by:   Discover Book Depository's huge selection of Alvin J Silk books online.

Free delivery worldwide on over 20 million titles. We use cookies to give you the best possible experience. Downloadable. In this research, we show that the interaction between territory allocation and sales force compensation—two key drivers of sales productivity—strongly affects the firm's profitability.

We. A Multiple-Product Sales Force Allocation Model. Pages Montgomery, David B. (et al.) Book Title Mathematical Models in Marketing Book Subtitle A Collection of Abstracts Authors.

Ursula H. Marian García Quintanilla A Grupo 5 Modelos Cuantitativos y de Optimización Trabajo de Medio Termino Artículo: A Multiple-Product Sales Force Allocation Model En el área de .A Multiple-Product Sales Force Allocation Model pp.

P3-P24 David B. Montgomery, Alvin J. Silk and Carlos E. Zaragoza Callplan: An Interactive Salesman's Call Planning System pp. PP40 Leonard .In this model, suppliers are still reliable, but the warehouse is more expensive than the shelf space and thus the allocation preference is given to the latter.

Similar to Model 1, due to deterministic demand, Cited by: 5.